One Show 29

Great advertising and design can make the world stop and think. It can make people listen, and sometimes it can even change a person's life. "The One Show" celebrates all of the qualities that go into making a successful ad campaign or design. Consid ered by many to be the benchmark in advertising annuals, this year's edition features the very best work from around the world from the 2007 One Show and One Show Design contests. In these pages are more than 1600 four-colour images from the finalist s and winning entries, insider perspectives from the Gold Pencil winners, a spotlight on the Client of the Year, the college competition winners, and a look into the judging process with a Judge's Choice section. Lavishly produced with four-colour th roughout, this book is the must-have annual for creatives, clients, students and anyone interested in advertising and design. Categories covered include print, design, integrated branding, television and radio.