Knihy 100 € a viac, 2000
Choices, Values, and Frames - Daniel Kahneman, Amos TverskyChoices, Values, and Frames - Daniel Kahneman, Amos Tversky
- anglické
- Daniel Kahneman, Amos Tversky
- 860
- 2000
- Cambridge University Press
This book presents the definitive exposition of 'prospect theory', a compelling alternative to the classical utility theory of choice. Building on the 1982 volume, Judgement...