Life's a Pitch - How to Sell Yourself and Your Brilliant Ideas Mavity Roger Paperback

The pitch is the absolute essence of modern business.

Ideas are the most valuable commodity in the modern economy and it is human skill which develops them.

However the skills of the pitch are not only relevant to the world of business, rather they apply to just about every significant personal transaction in your life...

So whether at a sales conference in corporate conference room hell or over lunch at a glamorous restaurant, Life's a Pitch tells you how to handle human transactions. A pitch is not a meeting, it's a drama. A pitch is not about transferring information, it's about tr