Knihy 100 € a viac, 2010, Oxford University Press
How Brands Grow: What Marketers Dont Know - B. SharpHow Brands Grow: What Marketers Dont Know - B. Sharp
- anglické
- Byron Sharp
- naučné
- Oxford University Press
- 246
- 2010
This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price...
Very Short Introduction Progressivism - Nugent, W.Very Short Introduction Progressivism - Nugent, W.
- anglické
- Walter Nugent
- 160
- 2010
- Oxford University Press
After decades of conservative dominance, the election of Barack Obama may signal the beginning of a new progressive era. But what exactly is progressivism? What role has it...
Very Short Introduction Epidemiology - Saracci, R.Very Short Introduction Epidemiology - Saracci, R.
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- Very Short Introduction
- 160
- 2010
- Oxford University Press
Explains what epidemiology is and how vital it is to the discovery, control, and prevention of disease in world populations Looks at some of the health hazards identified by...
Very Short Introduction French Literature - Lyons, J. D.Very Short Introduction French Literature - Lyons, J. D.
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- Very Short Introduction
- 160
- 2010
- Oxford University Press
Focuses on texts that concern protagonists whose adventures and conflicts reveal shifts in literary and social practices Explores the notion of the `problematic hero`...
Very Short Introduction German Philosophy - Bowie, A.Very Short Introduction German Philosophy - Bowie, A.
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- Andrew Bowie
- 160
- 2010
- Oxford University Press
German philosophy remains the core of modern philosophy. This Very Short Introduction discusses the idea that German philosophy forms one of the most revealing responses to the...
Very Short Introduction Druids - Cunliffe, B.Very Short Introduction Druids - Cunliffe, B.
- anglické
- Very Short Introduction
- 160
- 2010
- Oxford University Press
Examines the origins of the Druids and the evidence for their beliefs and practices, in particular asking what can and can`t be known about them Explains how the nature of the...
Quotas for Women in Politics - Mona Lena KrookQuotas for Women in Politics - Mona Lena Krook
- anglické
- Mona Lena Krook
- 290
- 2010
- Oxford University Press
In recent years, political parties and national legislatures in more than one hundred countries have adopted quotas for the selection of female candidates to political office....
Corporations in Evolving Diversity - Masahiko AokiCorporations in Evolving Diversity - Masahiko Aoki
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- Masahiko Aoki
- 256
- 2010
- Oxford University Press
The present global economic crisis demands we look anew at the role of corporations, and the working of financial markets around the world. In this challenging and insightful...
Greening Aid? - Robert L. HicksGreening Aid? - Robert L. Hicks
- anglické
- Robert L. Hicks a kol.
- 368
- 2010
- Oxford University Press
Every year, billions of dollars of environmental aid flow from the rich governments of the North to the poor governments of the South. Why do donors provide this aid? What do...
Industrial Organization in Context - Stephen MartinIndustrial Organization in Context - Stephen Martin
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- Stephen Martin
- 700
- 2010
- Oxford University Press
Industrial Organization is a central branch of microeconomics that has historically provoked a great deal of debate among economists. Steve Martin draws on this debate and...
Neighbor Networks - Ronald S. BurtNeighbor Networks - Ronald S. Burt
- anglické
- Ronald S. Burt
- 416
- 2010
- Oxford University Press
There is a moral to this book, a bit of Confucian wisdom often ignored in social network analysis: "Worry not that no one knows you, seek to be worth knowing." This advice is...
Top Incomes - A. B. Atkinson, Thomas PikettyTop Incomes - A. B. Atkinson, Thomas Piketty
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- A.B. Atkinson, Thomas Piketty
- 608
- 2010
- Oxford University Press
A rapidly growing area of economic research investigates the top of the income distribution using data from income tax records. This volume brings together studies of top...
Two Fundamental Problems of EthicsTwo Fundamental Problems of Ethics
- anglické
- Arthur Schopenhauer
- 352
- 2010
- Oxford University Press
These two important essays show Schopenhauer at his most accessible, offering two self-contained and clearly argued contributions to ethical theory, published here in a new...
Wonderful Water: Activity BookWonderful Water: Activity Book
- anglické
- Sarah Medina
- 16
- 2010
- Oxford University Press
These motivating non-fiction readers are rich in content and beautifully illustrated. Fascinating information in carefully graded language appeals to a broad range of students...
Oxford English: An International Approach, Book 3 Redford RachelOxford English: An International Approach, Book 3 Redford Rachel
- anglické
- Rachel Redford
- 189
- 2010
- Oxford University Press
With a fresh, unique approach to English, this enquiry based series provides support for ESL and mainstream students in all of the four language skills making it the perfect...
Nibelungenlied: The Lay of the Nibelungs - OWC - Edwards, C.Nibelungenlied: The Lay of the Nibelungs - OWC - Edwards, C.
- anglické
- Cyril Edwards
- 250
- 2010
- Oxford University Press
In ancient tales many marvels are told us ... now you may hear such marvels told!' The greatest of the heroic epics to emerge from medieval Germany, the Nibelungenlied is a...
New Headway Fourth edition Beginner Teacher´s Book with Teacher´s resource disc - John a Liz SoarsNew Headway Fourth edition Beginner Teacher´s Book with Teacher´s resource disc - John a Liz Soars
- anglické
- John a Liz Soars
- 152
- 2010
- Oxford University Press
A new Beginner edition from the world's most trusted ELT course. The best-selling series with a proven methodology - a course that teachers can trust in the classroom. Key...
Doctor, DoctorDoctor, Doctor
- anglické
- Mary Rose
- 18
- 2010
- Oxford University Press
Dolphins are interactive graded readers specially designed to make developing language skills fun for younger learners. Full-colour illustrations and cross-curricular content...
Candy for Breakfast: Activity Book -Candy for Breakfast: Activity Book -
- anglické
- Craig Wright
- 16
- 2010
- Oxford University Press
Dolphins are interactive graded readers specially designed to make developing language skills fun for younger learners. Full-colour illustrations and cross-curricular content...
Twenty Thousand Leagues Under the Sea mp3 Pack -Twenty Thousand Leagues Under the Sea mp3 Pack -
- anglické
- Jules Verne
- 56
- 2010
- Oxford University Press
Dominoes is a full-colour, interactive readers series that offers students a fun reading experience while building their language skills. With integrated activities, and...
Ronald Reagan - Michael SchallerRonald Reagan - Michael Schaller
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- Michael Schaller
- 128
- 2010
- Oxford University Press
In this short biography, Michael Schaller, acclaimed historian of the American political right, offers readers a poignant account of Ronald Reagan's life and achievements, from...
Oxford Dictionary of English - Stevenson, AngusOxford Dictionary of English - Stevenson, Angus
- anglické
- 2010
- Oxford University Press
The foremost single volume authority on the English language, the Oxford Dictionary of English is at the forefront of language research, focusing on English as it is used...
Gandhi - Akinyemi, RowenaGandhi - Akinyemi, Rowena
- anglické
- Rowena Akinyemi
- 96
- 2010
- Oxford University Press
Published 2010. Intermediate to Upper Intermediate CEF B1/B2 - 1400 Headwords Oxford Bookworms enjoy a world-wide reputation for high-quality storytelling and a great reading...
Monkeying Around: Activity Book - Craig WrightMonkeying Around: Activity Book - Craig Wright
- anglické
- Todd McCaffrey
- 2010
- Oxford University Press
Dolphins are interactive graded readers specially designed to make developing language skills fun for younger learners. Full-colour illustrations and cross-curricular content...